Insights &
Perspectives
Technical deep-dives, strategic guidance, and real-world lessons from the team that lives and breathes Salesforce every day.
Digital Mass Expands with Addition of Salesforce Developers
Digital Mass continues its 2021 expansion with the hiring of Salesforce developers Jordan Hartman and Isaac Smith.
14 Salesforce Marketing Cloud Questions & Answers
Salesforce Marketing Cloud consultants pulled together a list of 14 common questions that clients ask them often.
The Advantages of Connecting Salesforce Marketing Cloud + Google Analytics: Part 1
On this episode of The Developers Speak, Justin goes over what the Salesforce Marketing Cloud and Google Analytics integrations is, and why marketers should be taking advantage of it.
How to Increase Email Campaign ROI with Salesforce Marketing Cloud
Getting a Salesforce Marketing Cloud email campaign up and running is a goal for many marketers. Before you do, design and optimize emails for the best overall performance with certified SFMC consultants.
Why Salesforce is requiring Multi-Factor Authentication
On this episode of The Developers Speak, Alex explains why Salesforce will be requiring Multi-Factor Authentication and ways you can get your org ready for it.
Save Salesforce Users Time with Quick Actions for Lightning Web Components [And How To Create Them]
Learn how to use quick actions with lightning web components to make users' navigation and workflow smoother.
3 Ways to Increase Email Performance in Salesforce Marketing Cloud
On this episode of The Developers Speak, Kristina shares 3 tips that will increase email performance rates in Salesforce Marketing Cloud.
3 New Updates to Salesforce Flows [And How To Use Them]
Salesforce had a clear intent to make flows better for technical admins and developers looking to build clean workflows- and they did that in the Summer '21 Release with a great array of updates.
Aligning Salesforce with Business Units
On this Episode on The Developers Speak, Tom shares the biggest tip he's learned while working with business units and the steps he takes to make sure that business users get the most out of updates to their Salesforce org.
Record Sharing Hierarchy: What you should know about new updates
Salesforce brought huge updates to the Record Sharing Hierarchy in Lightning Experience during the Summer ‘21 release. Although the Record Sharing Hierarchy functionality has been around for a while, it wasn’t in Lightning Experience, which may have contributed to Salesforce admins and developers no
Setting up Inline Editing for Reports
Salesforce brought some really great features to the table this Summer with more plans on the horizon. By now, features have become generally available and everyone should be getting familiar with them, but if you haven’t, we’ll catch you up to speed, starting with Inline editing for reports.
Pardot and Salesforce Marketing Cloud: Which tool is right for your team?
With so many marketing automation tools on the market, it can be hard to differentiate which will be right for your team, especially when it comes to Pardot and Salesforce Marketing Cloud. There are key considerations to keep in mind before deciding between the two, and they can make or break your m